Take Your Small Business to the Next Level with Digital Marketing

DIGITAL MARKETING SERVICES

70% of businesses lack a consistent marketing strategy. But with us, you will never be just a number.

DIGITAL MARKETING SERVICES AT A NOVEL IDEA

Are you a small business owner looking to establish, grow, or expand? If so, it’s time to start focusing on your digital presence. This means attracting more customers online who are looking for your products and services.

We started as copywriters and now focus on several aspects of digital marketing, especially web design. Having worked with clients across several industries, we have the experience and credibility you need as you take your business into the future.

A Novel Idea Digital Marketing offers several digital marketing services to help you excel online. We offer Web Design, Local SEO, Brand Messaging, Content and Copywriting, Lead Generation, and much more!

WEB DESIGN

If your website hasn’t been created in the last 365 days, it likely lacks key SEO and content optimizations. Website Design is a common and essential marketing need, but it can sometimes be overwhelming for business owners to build and maintain. We take a unique approach by not only building your website, but through offering proactive monthly support to ensure optimization and meaningful Google integrations.

BRAND MESSAGING

Your brand needs strategic and intentional communication. Otherwise, you’re just throwing spaghetti at the wall and hoping something sticks. Your messaging should communicate your brand story and establish trust between you and your customers. It needs to be consistent, captivating, and timed just right. We will help you take a deep dive into who you are, how you stand out, and how you make your customer’s lives better.

CONVERSION COPYWRITING

A grammatically correct sentence is important, but it isn’t enough. Your copy needs to be powerful enough to convert online visitors into sales. We will work with you to create engaging and persuasive language that will motivate your readers to take a specific action, whether that is reaching out when they hear about how you’ll solve their pain points, signing up for future offers, buying your product, or even remembering your brand.

LEAD MAGNETS

Whether it’s a white paper, eBook, template, or other downloadable asset, your lead magnet should go beyond just attracting attention. We strategically position your brand as an industry authority, providing valuable content that establishes trust and credibility with your target demographic. We have worked with various lead magnets across a multitude of industries, from free health and wellness guides to mini-courses for entrepreneurs!

CONTENT WRITING

Your digital marketing strategy needs content that informs, educates, and entertains your target audience to increase the chance they later become customers. Content writing takes many forms, including Blog Posts and Articles, Website Copy and Landing Pages, Social Media Content, Email Campaigns and Newsletters, Product Descriptions and more. We specialize in positioning you as the “go to” guru in your industry!

BUSINESS WRITING & COMMUNICATION

Effective communication is the backbone of a successful business. Transform the way your small business communicates with our professional business writing and communication services—meticulously crafted to convey your messages clearly and professionally. We can help with Formal Letters, Press Releases, Reports and Proposals, Email Campaigns and Templates, Training Manuals and Materials, Presentations, & more.

LET'S CREATE SOMETHING THAT YOU CAN BE PROUD OF

You’re good at what you do. Let us help your digital storefront show your customers just how good you are. Get started today with small business-friendly pricing by clicking below!